Founder profile

Rao (Adam Williams)

Founder & Lead ISA of Realtor Growth. Eight years in sales — from B2C insurance lead generation, to closing SaaS deals end to end as an Account Executive at Motive, to the last five years focused entirely on US real estate. Every assistant we place is trained to the standard documented on this page.

8+
Years in sales
5
Years in US real estate
500/3d
Dials in 3 days — documented
5.0
Typical client rating
The journey

From first dial to founding an agency.

2018 · B2C

Insurance lead generation

Started in B2C sales, generating leads across multiple insurance lines — high volume, tough objections, and the discipline of daily dials.

B2B · SaaS

Appointment setter → SDR → AE at Motive

Climbed the full B2B ladder at Motive: setting appointments, then SDR, then Account Executive — owning deals end to end, from first cold call to signed close.

Freelance

Campaigns across industries

Went independent, running cold-calling and lead-generation campaigns for clients in several industries — building the verified track record shown below.

2021 · Real estate

US real estate, full-time

Committed to real estate only: cold calling, qualification, and appointment setting for US agents and investors — including VA & appointment-setter work for The Agency Texas, with comps and acquisitions support on live deals.

Jan 2025

Founded Realtor Growth

Launched an office-based VA agency with co-founder Hamza (Noah) — so agents get trained callers, not roulette with freelancers.

Rao (Adam Williams), founder of Realtor Growth
  • Runs

    Cold calling & ISA strategy, scripts, client onboarding, and assistant training.

  • Knows

    The full sales cycle — prospecting to close — plus seller/buyer qualification, database reactivation, speed-to-lead, CRM follow-up, and comps & acquisitions support.

Client projects

Live engagements. Exactly as delivered.

Real client work from Adam’s track record — more projects being added step by step.

Real Estate Appointment Setting, Comps & Acquisitions Support

Connect n Close · 2025 · Cold Caller · Comps Analyst · Acquisitions Support

Adam supported Connect n Close, a US real estate agency, by setting qualified appointments with motivated sellers — cold calling, analyzing property comps to gauge seller motivation, and filtering high-quality leads through to the acquisitions team.

He also managed inbound inquiries from the agency’s social-media marketing campaigns and kept follow-ups with potential sellers on schedule. Combining comps analysis with consistent communication helped the agency streamline its acquisition process and close more deals efficiently.

Single-family pool home sold in Cape Coral, Florida
SOLD · 2025
$320,000
Cape Coral, FL 33991

3 bed · 2 bath · 1,434 sqft · in-ground pool · 2-car garage

One of the deals supported during this engagement — the seller was reached by cold outreach, qualified, run through comps, and handed to the acquisitions team as a booked appointment.

CyFair Real Estate

Real Estate ISA — Cold Calling to Inbound Leads

CyFair Real Estate · Inside Sales Agent · Sierra Interactive CRM

Adam worked with CyFair Real Estate as the first point of contact for new inbound leads. Using Sierra Interactive CRM, he reached out to fresh leads the moment they came in, engaged them in conversation, and qualified them against the team’s buying and selling criteria.

Once a lead met the criteria, Adam connected them to the right agent in real time as a live transfer — putting a qualified, ready-to-talk prospect straight on the phone with the closer, so no momentum was lost between interest and conversation.

Marc Giles
Marc Giles
eXp Realty · Yonkers, NY

Real Estate ISA — Outbound Listing Generation

Marc Giles (eXp Realty) · Cold Caller · Mojo Dialer

Adam ran outbound listing-generation campaigns for Marc Giles, a New York realtor with eXp Realty — powered by the Mojo Dialer for high-volume, back-to-back conversations.

The focus was the four toughest, highest-value lead types in real estate: circle prospecting around new listings and sales, expired listings, FSBOs (for sale by owner), and foreclosures — cold calling homeowners, handling objections, and setting listing appointments straight onto Marc’s calendar.

Emmanuel, The Pina Group
The Pina Group
Emmanuel · Real estate team

Real Estate ISA — Listing Generation, Delivered Monthly

The Pina Group · Cold Caller · Mojo Dialer

Adam ran a full outbound listing engine for Emmanuel at The Pina Group — the same high-value playbook as his other seller work: circle prospecting, expired listings, FSBOs, and foreclosures on the Mojo Dialer, month after month.

40–50/mo
Qualified leads
3–4/mo
Listings generated
Off-market.
Deals sourced

A steady, repeatable pipeline: 40–50 qualified leads every month, converting into 3–4 signed listings and additional off-market opportunities — the kind of consistent output that keeps a team’s calendar full.

Also on the résumé

Agents, teams & firms Adam has run calls for.

Beyond the projects above, Adam has worked the phones for a range of residential agents and commercial groups — including some of the most recognized names in the business.

Residential · Multiple

Individual Agents & Teams

The same outbound listing playbook run for several other agents — expireds, FSBOs, foreclosures, and circle prospecting on the Mojo Dialer.

Residential

The Agency Texas

Inside Sales Agent — appointment setting, comps, and acquisitions support for a Texas real-estate operation.

Residential

SERHANT. — Fusion Team

Inside Sales Agent for the Fusion Team at SERHANT., one of the most recognized brokerages in the US.

Commercial

Irongate Investors

Commercial real estate — outreach and acquisitions support on the investor side.

Proof

The receipts.

Real screenshots from real working days — dialer sessions, call logs, and live real-estate work.

Dialer dashboard showing call session activity

Dialer sessions

Real call-floor activity

Additional dialer analytics from calling campaigns

Campaign analytics

Volume & connect tracking

Sample call log and lead sheets

Sample work

Call logs & lead sheets

Appointment setter role at The Agency Texas, real estate

VA · Appointment Setter — The Agency Texas

Comps & acquisitions support

Real estate listings worked during acquisitions support

Listings & comps

Real-estate research work

Reviews

What clients said. Word for word.

Verbatim from Rao’s public freelance profile, written to his client-facing name, Adam Williams.

★★★★★

Our company hired Adam to work on lead generation, cold calling and appointment setting. He was very professional and responsive during the whole process. He went above and beyond to meet and exceed our expectations.

EV
evapro
Verified review · United States
★★★★★

He was very professional and exceeded my expectations. I will without a doubt work with him again soon. Out of 500 calls he submitted 5 leads which is an excellent return.

EK
eklslid
Verified review · United States
★★★★★

Adam did an excellent job and booked me a lot of appointments. I will continue to work with Adam.

DG
daingranitsas
Verified review · United States

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